🇵🇰 Pakistan Industry
- CEGA is holding "Lahore Frames: The Animation Meetup" on August 12 in Lahore, connecting animation and game-art professionals as part of its ongoing meetup series for Pakistan's gaming/animation ecosystem. Source
- Context from CEGA's events page: its FuturePlay 2026 Investor Summit (Karachi) brought publishers, angel investors, VCs and creative-tech executives together to review 8 startups spanning gaming, 3D animation and immersive media. Source
🌍 Global Industry
- Xbox CEO Asha Sharma publicly addressed Xbox's hardware and content revenue declines this week, saying leadership remains confident despite the pressure. Source
- EA CEO Andrew Wilson received a $38 million bonus despite the company's recent layoffs, drawing criticism. Source
- PUBG generated 25% more revenue in the first half of 2026 versus the same period last year. Source
- Xbox is reportedly losing about $150 on every console it sells. Source
- A new charity PC bundle (100 games for $10) launched to support developers affected by recent industry layoffs. Source
- This week's broad scan: Microsoft's Xbox division cut roughly 3,200 jobs and moved to close or review five studios — Ninja Theory, Double Fine, Compulsion Games and Undead Labs — with Arkane Lyon's "Blade" reportedly cancelled, one of the largest single layoff events in games-industry history. Source
- Global gaming funding topped $2.5B across 96 disclosed rounds in Q2 2026 — the strongest quarter in a year — while M&A reached $2.3B across 54 deals, the highest deal activity since 2022. Source
- Saudi Arabia's PIF continues reshaping the industry: it's backing a $55B bid to take EA private, and PIF-owned Scopely is buying a majority stake in Turkish studio Loom Games in a deal worth up to $1B. Source
- Unity announced Unity 7 at Unite Seoul: a zero-rebuild upgrade path from Unity 6, up to 90% faster shader builds, and a release timeline (beta December 2026, full release Q1 2027) that beats Unreal Engine 6 to market by roughly a year. Source